[Remote] Content Marketing Specialist
Note: The job is a remote job and is open to candidates in USA. Cherry Hill Programs is the industry leader in capturing moments that last a lifetime at various holiday and souvenir photography experiences across North America. As a Content Marketing Specialist, you will develop and execute content strategies across B2C and B2B channels, creating and distributing engaging content across multiple platforms.
Responsibilities
- Write high-quality, engaging, and original content for social media, blogs, press releases, email campaigns, and other marketing materials
- Manage and grow our social media presence on platforms such as Facebook, Instagram, LinkedIn, TikTok and Pinterest. Schedule posts, monitor engagement, and respond to comments and messages
- Write, edit, and publish blog posts that align with our brand voice and target audience. Conduct keyword research to optimize blog content for SEO
- Draft press releases to promote company news, product launches, and events
- Collaborate with the marketing team to develop and implement content strategies that align with overall marketing goals and objectives
- Track and analyze content performance metrics. Provide regular reports and insights to optimize content strategy and improve engagement
- Work closely with cross-functional teams, including graphic design, business development, and operations, to ensure consistent messaging and branding across all content
- Maintain strict confidentiality and professionalism with sensitive information
- Other duties as assigned
Skills
- Bachelor's degree in Marketing, Communications, Journalism, or a related field
- 1-2 years of experience in content marketing, social media management, or a related role
- Excellent writing, editing, and proofreading skills with a keen eye for detail
- Proficiency in using social media platforms and social/blog management tools
- Familiarity with SEO best practices and content optimization techniques
- Experience with graphic design tools (e.g., Canva)
- Ability to work both independently and as part of a collaborative team
- Strong organizational skills and the ability to manage multiple projects simultaneously
- Ability to work under pressure and meet strict deadlines
- Excellent writing skills in English and strong attention to detail
- Positive attitude and strong work ethic
- Maintain strict confidentiality and professionalism with sensitive information
- Bilingual in Spanish and/or English a plus
- Experience with HubSpot or similar CRM is a plus
Benefits
- Comprehensive benefits package including medical, dental and vision benefits
- Wellness and mental health programs through Blue Cross Blue Shield
- Flexible Time Off
- 401K matching (After 1 year of employment)
- Remote position/work from home
Company Overview